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Writer's pictureAdrian Kingsford

Chief of Staff or Chief of Stuff?

Updated: Aug 15

Understanding the Role and Its Impact on Leadership

 

The role of a Chief of Staff (CoS) is often misunderstood and underrated, sometimes even mischaracterised as a glorified assistant or a corporate court jester. Far from just being an advanced assistant or a 'Chief of Stuff' handling miscellaneous admin tasks, a Chief of Staff can be a strategic and pivotal element in the effectiveness and efficiency of both leadership and the organisation as a whole. This role requires a unique blend of skills and a holistic view across all departments, providing substantial and essential support to CEOs and their leadership team.

 

What a Chief of Staff Is (and isn’t)

A Chief of Staff is not merely an executive assistant or a secondary CEO. Instead, they act as a strategic advisor, an integrator who ensures that various parts of the organisation work together seamlessly, and importantly, a confidant,  and coach to the CEO. While an executive assistant might manage a CEO’s schedule or handle administrative tasks, a CoS influences strategic decisions, oversees critical projects, and communicates across departments to ensure alignment with the organisation's goals and vision.

 

The Strategic Sidekick to CEOs

For CEOs, a Chief of Staff serves as a strategic sidekick, their right hand, in an executive partnership, playing a crucial role in extending the CEO’s bandwidth by taking on strategic initiatives. They translate the vision of the CEO into actionable plans that the rest of the leadership team can execute. By doing so, they enable the CEO to focus on high-level strategic issues and stakeholder engagement without getting bogged down by the day-to-day operations. Think of the sidekick as being the 'little Alex Horne' to Greg Davies' 'Taskmaster'! As a confidant, the CoS also provides a trusted sounding board for the CEO, offering candid feedback and personal coaching that is vital for top-level decision-making.

 

Cross-Sectional Holistic View and Support

One of the key strengths of a CoS is their ability to maintain a bird's eye view across all departments. This perspective enables them to identify and address interdepartmental challenges and opportunities, fostering a more integrated operational approach. They support the leadership team by facilitating communication and ensuring that departmental strategies align with the organisation's overall objectives. By having a comprehensive understanding of the organisation, the CoS can anticipate challenges, facilitate collaboration, and drive initiatives that span multiple departments.

 

Scaling Up and Sustaining Organisational Health

The role of a CoS is critical in scaling the business. They create organisational health through effective communication, clarity, and control, which are essential during periods of rapid growth or significant change. The CoS ensures that all departments are moving in sync, that resources are allocated efficiently, and that potential issues are mitigated before they become problematic. As companies scale, complexities increase, and so do the challenges of maintaining alignment, accountability,  and communication across the organisation. A Chief of Staff helps to streamline these complexities, ensuring that the organisation scales efficiently.

 

The Case for a Part-Time, or Fractional, Chief of Staff

Not every business is at a stage where it needs, or can afford, a full-time Chief of Staff. Small to medium-sized enterprises, in particular, may find it more viable to employ a Fractional Chief of Staff (FCoS). An FCoS can provide strategic support, oversee critical projects, and improve organisational alignment without the commitment of a full-time salary. This flexibility allows smaller businesses to benefit from the strategic advantages of having a CoS while scaling their investment with their growth. An FCoS can be engaged for specific projects or periods of growth, providing targeted support when it’s needed most. They also bring experience from working with multiple organisations, providing fresh perspectives and innovative solutions.

 

How to Utilise a Chief of Staff

Organisations looking to utilise a CoS need to first establish that the role is actually required. Once the seat is on the chart, they should focus on defining clear accountabilities, objectives and outcomes for the role. It’s crucial for the CoS to have a precise understanding of their responsibilities and the CEO-delegated authority to make decisions within defined areas. Each CoS role is different, so it's important the CoS be involved in the role definition. Even part-time, an FCoS can provide significant impact by streamlining decision-making processes, enhancing communication, enabling clarity and control, coaching the CEO, and driving strategic initiatives.



In summary, a Chief of Staff (or Chief Sidekick), is much more than a high-level assistant; they are a strategic integrator who can significantly enhance the efficiency and effectiveness of the entire organisation. Whether full-time or part-time, a CoS is a valuable asset for any CEO looking to scale their business and improve operational efficiency. As businesses grow and evolve, the flexibility of the CoS role can continue to provide substantial benefits, adapting to the organisation’s evolving needs, and helping to navigate the complexities of expansion, change, and growth.

 


Thanks for reading.

 

Please share and comment below, and do let me know if I can help.

 

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